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Client Overview
Company: CSX
Industry: Railroad
Headquarters: Jacksonville, FL
Challenge
CSX, a major rail-based transportation company, committed to connecting expanding companies with highly desirable rail-served properties aimed to enable their local economic development organizations to become Site Ready. This involved a thorough analysis of properties to determine which ones should receive capital investments to make them competitive for future site selection projects. Additionally, CSX needed a reliable way to perform benchmarking analysis and award properties with Gold, Silver, and Bronze designations based on various site characteristics.
Solution
Partnering with Strata Platforms, CSX adopted their cutting-edge property data collection software, Lasso. Lasso provides the necessary tools to streamline and enrich the data collection and analysis process. CSX also leveraged Site Shepherd by Strata Platforms for benchmarking analysis, ensuring accurate property evaluations and designations.
Implementation
- Onboarding: The Strata Platforms software team successfully onboarded CSX to the Lasso software, ensuring a seamless transition.
- Advisory Services: Expert advice was provided on creating an effective Request for Information (RFI) template.
- Support and Management: Ongoing support and account management ensured continuous and efficient use of the software.
Results
The implementation of Lasso by CSX resulted in significant improvements in their property evaluation process:
Property Analysis: CSX efficiently analyzed properties, identifying those suitable for capital investments to enhance competitiveness in future site selection projects.
Benchmarking: Utilizing Site Shepherd with Lasso, CSX performed benchmarking analysis and awarded properties with Gold, Silver, and Bronze designations, acknowledging their readiness and potential.
Select Site Designation: CSX announced a new set of high-ranking properties, with thirty-three sites in twelve states earning Gold, Silver, or Bronze ratings based on comprehensive evaluations. This initiative connected expanding companies with highly sought-after rail-served properties.
CSX collaborated with over 70 communities to gather information and identify top candidates for the Select Site program, leveraging Lasso to capture site-specific details like acreage, characteristics, and utility infrastructure. This collaboration with Strata Platforms significantly enhanced CSX’s capacity to support economic development and site readiness efforts.
“Using Lasso and Site Shepherd has been a game-changer for our CSX Select Site program, streamlining data analysis and enhancing site tracking capabilities. The account management team members at Strata Platforms provide exceptional, prompt and personalized solutions that align perfectly with our business needs. Their expertise and dedication have significantly contributed to the effective strategy of our economic development and site readiness efforts, making them an invaluable partner in our business success.” – Sarah Brown, CSX Transportation