In the high-stakes arena of industrial site selection, success isn’t just about having data, it’s about how that data is managed, shared, and presented. At Strata Platforms, our mission is to deliver unrivalled software solutions that help our partners build a case for their most important decisions. By mining and mapping data, we provide big-picture empowerment to site selectors and economic developers alike.
At the heart of this empowerment is a ecosystem driven by two core tools: LOIS and Lasso. Together, they transform the way communities market themselves and how site selectors evaluate potential decisions.
Umbrella Subscriptions for State & Regional Economic Development
One of the most significant challenges for state and regional organizations is maintaining a unified data system while empowering local communities to tell their unique stories. Strata Platforms solves this through Umbrella Subscriptions.
An Umbrella Subscription allows a single lead organization to purchase access for all organizations within its service territory. This model offers several key benefits:
- Unified Data System: It creates a coordinated presence, ensuring that every local partner presents complete and consistent data to prospects.
- Massive Local Empowerment: A single state-level subscription may encompass anywhere from 350 to 600 individual economic developers that are a part of local and regional partners. Each local economic development organization receives its own login to manage its unique property database and place a custom map viewer on its own website.
- Administrative Efficiency: It dramatically reduces the “administrative drag” of coordination. Instead of endless emails to collect data, the state organization can monitor responses and property inventory from every partner in real-time.
- Cost-Effective Innovation: Communities gain access to high-level GIS property mapping and workforce data without the need for custom web development or individual software licenses.
How LOIS & Lasso Eliminate Data Silos in Site Selection
A common frustration in economic development is the “silo” effect, where marketing data (public) and project response data (private) never meet, leading to stale databases and repetitive work. The Strata ecosystem is designed specifically to remove these roadblocks.
LOIS and Lasso work in tandem to ensure data flows cleanly between the marketing and evaluation phases of a project:
- The “Property Pull”: When an economic developer receives an RFI (Request for Information) through Lasso, the software can automatically “pull” existing property listings from LOIS. This allows users to submit property data to site selection projects without re-entering the same information.
- Data Updates: When an economic developer updates public-facing data fields within a Lasso property form for an active project, those updates can be migrated back into LOIS.
- Leveraging Market Demand: By using the urgency of active site selection projects in Lasso, communities are naturally incentivized to keep their records current. This ensures that the public-facing attributes on their LOIS map remain accurate and “site-selector-ready”.
Global Visibility via LocationOne.com
The impact of this coordinated data extends far beyond local borders. Every LOIS subscriber receives an automatic co-listing on LocationOne.com, a “meta-aggregator” that functions like the Zillow of corporate site selection.
With over 55,000 sites and buildings and viewers from 80 different countries, LocationOne.com ensures that local properties are visible to the world’s most significant investors. This centralized hub creates discovery opportunities by providing a one-stop shop for corporate advisors and foreign direct investors.
Pinpoint Your Next Move
Whether you are a state leader looking to coordinate hundreds of partners or a local developer trying to break out of data silos, the Strata Platforms ecosystem is built to support your pioneering spirit. We believe that big decisions require the big picture, and our tools are the “quiet infrastructure” that makes those decisions possible.
Explore how LOIS and Lasso can transform your community’s competitiveness.
Schedule a call with Susan Donkers to learn more about the custom configuration of a GIS map and find out how LOIS can showcase.
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